ASV Inventions® BRC541-PBC - C5 Series Sport Brake Lever

C5 Series Sport Brake Lever (BRC541-PBC) by ASV Inventions®. Lever Color: Pink Bicolor. Lever Length: Standard. This top-grade product is expertly made in compliance with stringent industry standards to offer a fusion of a well-balanced design and high level of craftsmanship. Manufactured from industry-leading materials using up-to-date equipment, it ensures everlasting reliability and enduring value. This product is distinguished by total quality assurance, unsurpassed by anybody else.

Specifications

Features

• Unbreakable lever with pivot design
• Adjustable reach with 4 inches of range
• Micro-indexing dial reach adjuster with 180 increments
• CNC-machined from 6061 billet aluminum
• Precision-sealed bearings in pivot
• 5-year unconditional crash damage guarantee
• Made in USA

Life-long motorcyclist, racer, entrepreneur and bicycle industry business leader Bob Morales came up with the idea for the unbreakable motorcycle lever in 1995 when he broke his clutch lever while practicing for a motocross race. After selling his interest in Kore Bicycle Components in 1998, he started developing his pivoting lever idea and founded ASV Inventions®. He sold the first unbreakable dirt bike levers at the Glen Helen National in May of 2000. It took six months to sell through the initial 250 unit production run of CNC-machined clutches as dealers and riders got their heads around the idea of a lever that was built to last and to improve the rider experience instead of something you bought in pairs and replaced as needed.