About Company

History and Background

Vesrah, a Japanese company, is a Brake pads specialty manufacturer and sales company with accumulated know-how and experience since 1950.

Historical background of motorcycle market around that time in Japan:

Around 1946, bicycles were augmented with 50cc engines in the Japanese market. This was prior to the motorcycle era, which started in early 1950.

Vesrah has started manufacturing brake shoe and pad since 1950.

Vesrah was established as a bicycle OEM brake manufacturer in 1950 and began to supply motorcycle brakes to an OEM (Company “T”). Company “T” was a major player in the market at that time.

During the early 1960s, it eventually lost significant domestic market share to Company “H”, “Y” and “S” in the 2-stroke engine market.

Takara Co. had decided to increase and strengthen its sales efforts and created Vesrah Co. Inc., at which time Vesrah adopted the name Vesrah as its brand.

Vesrah’s emphasis from the beginning was on the QUALITY of its aftermarket products, which was a result of its OEM supplier experiences.

As Japanese motorcycles expanded their market share overseas, Vesrah products as aftermarket products also enjoyed a rapidly increased distribution overseas? (USA & European Market) rather than in the domestic market.

Soon after, Vesrah brake pads became sought-after racing pads in the United State’s racing circuit. Especially, XX, SS, and ZZ material are very popular among racers in USA.

Takara’s manufacturing experience in organic resin brake pad was first recognized in the after-market.

Vesrah sintered metal pads gained very strong recognition and demand among AMA, Moto American and WERA riders. Especially, XX, SS, and ZZ materials are very popular among racers in USA.

Currently, Vesrah supplies pads and shoes with organic resin and/or sintered metal materials for a wide range of applications, from vintage to current Japanese and non-Japanese motorcycles.

Vesrah has full coverage of shoe and pad for Japanese Vitage Model. Especially, You will have more powerful brake feeling by Dia meter 200mm, width 30mm with grooved lining shoe compared with normal lining shoe.

Vesrah is one of leading brake shoe and pad manufacturer in the world.

Company grew and continue to grow along with our users’ and customers’ expectations.

Explanation of Vesah Logo

At the beginning our product was named to say “Best (brakes) Stop (with Best Lining Material)”, in Japanese. This gradually morphed into the current catchy hybrid Logo, Vesrah as in Victory.

Vesrah Mission

As new models are marketed, company first develop and manufacture brakes and oil filters (among other parts) for Japanese as well as for non-domestic vehicles.

Company is aiming to be the company to go to, especially when you have trouble finding excellent quality parts that you are looking for.

Vesrah aims to supply parts that are synonymous with Reliable, Safety and Unfailing in living up to customers’ expectation.

Vesrah Advantages

Vesrah parts are made in Japan and distributed in the countries of Japan, the United States of America, The European Union, and many others. Reliable quality and wide applications are one of the reasons for our worldwide acceptance.

Vesrah Products

Pads

  • Resin Brake Pad
  • Resin Grooving Brake Pad
  • Sintered Metal Brake Pad
  • Sintered Sports Brake Pad
  • Sintered Racing Pad………RJL, XX, ZZ, SS, SRJL17, SRJL8
  • bicycle Pad
  • G-Kart Pad
  • Snow mobile Pad

Brake Shoe

  • Normal Lining Brake Shoe
  • Grooved Lining Brake Shoe (Black Color)

Gasket

  • Complete Set
  • Top Set
  • Individual Gasket
  • Racing thinner Head Gasket

Engine Valve
Con Rod Kit
Oil Filter
Clutch Disc
Clutch Spring
Rubber Parts

  • Head Cover Bolt Ring
  • Plug Camshaft
  • Rubber Mounting
  • Sealing Rubber
  • O Ring Camshaft Holder

Front Fork Oil Seal
Front Oil/Dust Seal
Marine Parts
Pro-Lever